Your Negotiation Advantage Begins With Superior Preparation

 

Learn how to research effectively, organize your thinking, and start building a winning negotiation strategy — faster and smarter.

Build Your Advantage

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“Extremely thorough and thoughtful… delivers broad strategic insights
and deep negotiation techniques to ensure outcomes.”

Pete Wallace, Program Analyst
US Department of Health and Human Services

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You’ve Worked Too Hard to Risk It All on Guesswork.

You’ve built your career on smart moves and sharp thinking. But when it comes to negotiations, even top performers stumble if they don’t prepare properly.

Even seasoned professionals can fall into hidden traps when preparation falls short — and the risks are real.

Here’s what you might be feeling as the stakes rise:

        • Uncertain whether you’ve uncovered all the counterparty’s true interests
        • Worried you’ll walk into the negotiation underprepared or reactive
        • Concerned you’ll miss subtle leverage points that could change the outcome
        • Anxious about making decisions without a clear understanding of your best alternatives (your BATNA)
        • Overwhelmedtrying to organize complex facts and strategies without a structured process
Get the Strategic Prep Toolkit

From Uncertainty to Prepared, Calm, and Ready

Structured Tools. Smart Prompts. Real Leverage.

The Strategic Negotiation Prep Toolkit isn’t just training—it’s a system. You’ll get on-demand instruction, GPT-powered shortcuts, and a proprietary app to help you prepare faster and think more strategically. This toolkit was built for high-stakes business negotiation—where pressure is real, and preparation is your advantage.

You’ll walk away with:

  • A proven process to map out your firm’s and your counterparty’s positions
  • AI tools to streamline research and simulate outcomes
  • Deal clarity based on facts, not guesswork
Everything is designed to help you walk into your next negotiation with total clarity, confidence, and control.

The Strategic Negotiation Prep System That Gives You the Edge

What You'll Get How It Gives You the Edge
2 Hours of Video Instruction Learn how to apply two expert-level negotiation prep checklists—one for your firm, one for your counterparty. Get actionable, real-world training.
Custom ChatGPT Research Prompts Instantly accelerate counterparty research. No blank page—just smart, powerful insights at your fingertips.
Bonus #1: Learning Assistant (Custom GPT) Ask any question, revisit any concept. This GPT has been trained on all course and bonus content—available anytime you are.
Bonus #2: BATNA & ZOPA Explained eBooklet Master essential leverage concepts in minutes. A crisp, clear guide to these key negotiation principles.
Bonus #3: Negotiation Analysis Tool Using this proprietary app, enter both parties’ BATNAs and reservation prices. Instantly see your ZOPA and receive best-practice strategy guidance. Explore trade-offs in real time.
 

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“Even when used after the fact, the Negotiation Analysis Tool validated the exact moves that led to a $30,000+ savings on this deal. Imagine the power of having this guidance before your next negotiation.”

Fred Beckhusen, President
MTSI, Inc.

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“As an agency owner and creator, I found Mark’s course genuinely helpful. It’s packed with insights drawn from real business experience, and there are several lessons I plan to apply directly in my work. The key highlight is the actionable ChatGPT prompts, inside the course. Highly recommend!”

Babiba Sultana, Owner
Babiba Sultana Media

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Serious Negotiators Don't Wing It. They Win It.

Every high-stakes negotiation sends a message about your competence and value.

And one misstep could cost you $50,000, $500,000, or your reputation.

The investment to protect yourself?

Just $67 today (rising to $97 soon).

Which would you rather risk? 

You've Earned Your Seat at the Table. Now, Earn the Deal.

You didn’t work this hard to trust your instincts alone at the most critical moment.

Elite professionals prepare differently.

They don’t hope.

They execute.

Now it's your turn.

Protect Your Deal. Elevate Your Results.

If You Don’t Prepare When You Invest in the Toolkit
❌ Walking into negotiation blind ✅ Proven tools to help you think and act strategically
❌ Leaving value on the table ✅ Stronger leverage and faster deal clarity
❌ Wasting hours second-guessing ✅ Strategic preparation made faster and sharper
❌ Feeling overwhelmed by pressure ✅ Calm authority — even under high stakes
Get Instant Access to the Toolkit

Your Investment is Fully Protected: If you don’t feel more confident and prepared after using the toolkit, simply request a full refund within 7 days — no questions asked.

I'M MARK.

I'M MARK.

I learned the power of negotiation early — and it changed everything.

At 26, I was negotiating with a senior member of the Chinese Communist Party, representing a major university in China. I wasn’t a seasoned dealmaker. I was young and untested. But I had one edge: I had studied negotiation. Preparation gave me the confidence to sit across the table, hold my ground, and close a deal that set my career in motion.

That experience showed me something I’ve never forgotten:

You don’t rise to the occasion. You rise to your level of preparation. 

Since then, I’ve led high-stakes negotiations with the U.S. Department of Defense, the U.K. Ministry of Defence, and global business institutions — and raised $75 million in venture capital and debt. Every deal taught me the same lesson: strategy and preparation beat instinct every time.

Today, I coach business leaders and professionals stepping into high-stakes negotiations of their own. Some are facing career-defining conversations. Others are walking into their first major deal.

Wherever you are, my mission is simple:

To help you walk into every negotiation clear, calm, and ready — and walk out with the deal you deserve. 

Because confidence isn’t something you’re born with.

It’s earned.

Your Questions, Answered

Your Next Negotiation Is Too Important to Leave to Chance 

You’ve invested time, effort, and expertise to earn your seat at the table. Now it’s time to secure the outcome you deserve.
You can rely on instinct — or you can walk in fully prepared, ready to think strategically under pressure, and negotiate with clarity, control, and confidence.
The choice is yours.
The advantage can be too.
Get Strategic. Get the Edge.